
DEUTZ-FAHR alongside BKT at the BKT Tour: the Series 7 stars in the Euskadi Roadshow
DEUTZ-FAHR supported BKT throughout the stages of the Euskadi Roadshow, the travelling initiative that crossed the Basque Country during three key moments of the LALIGA championship. A journey that brought together sport, territory and passion, marked by the constant presence of a customised DEUTZ-FAHR Series 7 tractor fitted with BKT AGRIMAX agricultural tyres.
The roadshow stopped in three symbolic cities of Basque football – San Sebastián, Vitoria-Gasteiz and Bilbao – following some of the most anticipated fixtures of the season. At every stage, the DEUTZ-FAHR 7250 TTV served as the common thread of the initiative, becoming a distinctive element of the Fan Zones and a strong visual reference point for visitors.
Participation in this project is part of a long-standing collaboration between SDF and BKT, based on a shared vision of the agricultural sector, technological innovation and attention to local communities. Being present throughout the entire BKT Tour enabled DEUTZ-FAHR to express its values in a context beyond agriculture, strengthening the link between mechanisation, territory and people.
DEUTZ-FAHR’s presence at the BKT Tour confirms the brand’s commitment to supporting initiatives that enhance industrial partnerships and proximity to communities, bringing the excellence of its tractors beyond the fields into contexts capable of engaging a broad and diverse audience.
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